On Facebook, ‘Likes’ Become Ads. Embarrasing tales of Facebook likes becoming ads in this New York Times article. A law professor is reported to say ‘Facebook, he wrote, interprets a “like” as a statement of a user’s attitude and a “green light” to create an ad.’
At a PR industry summer conference Me and My Web Shadow got honorable mentions in a presentation by Stephen Waddington (a.k.a. @wadds to his Twitter connections), managing director of top London PR firm Speed Communications.
In the presentation, Stephen gives advice to people working in PR about how to look after their online reputation as a kind of “live CV” (North American reader note: CV = resumé) and how this can help them progress their careers and find new jobs. Even though the presentation was written with PR and marketing people in mind, the advice could be followed by anyone. Continue reading →
If you have read Me and My Web Shadow you will be familiar with the idea of a Google Shadow, a phrase coined by Jeff Jarvis, and how Google is the most important tool in beginning to get a sense of what your web shadow looks like. Continue reading →
I’m thrilled that the book will be available in the US, where I spend so much of my time these days.
If you’re reading this in America and have a copy – let me know what you think… even more importantly, if you could leave a review on Amazon.com or elsewhere I would be very grateful. There are some great Amazon reviews on the UK Amazon store and they are really helpful to people deciding whether to buy or not.
If you would like to get your hands on a copy, the ads on the right of this page will take you to the appropriate Amazon store, and it is widely available in US book stores.
And, of course, Me & My Web Shadow is available on the Amazon Kindle platform, so you can read it on Kindles and indeed your PC, Mac, iPhone and iPad. Also, if you are a Sony Reader owner it is available for that device.